One of the most difficult things when you start a Fashion Blog is to attract people to it. That is why in this post I want to give you some fundamental advice on how you can manage to increase quickly your Fashion Blog traffic.
Google has a free tool that is called Google Keyword Planner. With this tool it is possible to know how many searches in Google has a specific word per month and what is the level of competition. A high level of competition means that there are a lot of websites using this keyword. If there is a low level of competition it means that there are not many websites using this keyword.
Therefore we want to include in our Fashion Blog keywords related to fashion that have a lot of searches (minimum 1,000) and with a low level of competition. That will help us climb to good positions in Google because there will not be many other Fashion Blogs or Fashion websites to compete with.
Let me give you an example that will make it clearer for you. For example, the word “style” has around 450,000 searches per month and has a low competition. That means that there is a lot of people searching for style but the websites don’t use it a lot. Therefore if you use often the word “style” in your blog as a keyword, you will escalate positions in Google faster and thus your traffic will increase faster as well.
You can use the keywords to find the best categories for your Fashion Blog. For instance, if you write “style”, Google Keyword Planner will show you as well other related words:
We can see some high potential keywords, “style magazine”, “fashion style”, “starstyle”, “men style”, “style fashion”, “my style”, “style definition”… As you can see all these keywords have a lot of average searches per month and a low competition.
Therefore you could use this simple system to identify high potential categories that you could use in your Fashion Blog to increase dramatically your traffic.
I hope you found useful this article. If you have any questions or comments do not hesitate to post them below 😉